brain

OUR PERSPECTIVE

Knowledge can be a real treat.

While our child-like thirst for knowledge means that we are drawn to learning, we still only know half of what we will know in five years’ time. Our wisdom will escalate as time goes on – it is estimated that by 2030 our knowledge will double every 72 days!

With this increasing awareness, the need for Medical Education has never been greater. Physicians, patients and health authorities, must stay on top of the latest developments in healthcare. However, for many of these groups, the joy of learning seems to have disappeared.

“Medical education is marred by crowded curriculum, didactic teaching, too many lectures, little problem solving, and no responsibility for learning.” – Dr. Ludwig Eichna

et al believes that an effective Med Ed programme should be grounded in fresh, relevant content and innovative teaching techniques. It should be created at a point where the left brain meets the right in order to offer a creative, interactive and memorable experience.

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